The Men of Vinexpo, France’s Biannual Wine Bonanza


Local Food And Wine

By Paige Donner

Read Complete Article on Black Book Magazine

A biannual affair, France’s monumental, just-wrapped Vinexpo Bordeaux has, once again, firmly established itself as the world’s leading exhibition for the wine industry. A few numbers: there were approximately 50,000 attendees at the Bordeaux Convention Center; overall wine consumption between now and 2014 will reach a whopping 2.729 billion cases of wine, most of that light and sparkling; the US, China, and Russia are the countries primarily fueling this growth; in 2009 alone, this retail market already represented $389 billion. Indeed, people really enjoy knocking back a glass of the good stuff.

While women buy more than half of the wine that ends up on your table, according to Wine Enthusiast, men still dominate the somewhat fusty, very-serious-despite-the-intoxication Vinexpo, which isn’t to say that there aren’t a slew of younger, more internationally-minded budding sommeliers to enliven the crowd. We…

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